The back office built for growing moving companies.
We handle your sales, customer service, recruiting and claims — so you can focus on running and growing your moving company. Need nights or weekends? We’ve got you covered.
Built by movers. Trusted by movers.
Moving companies that use or recommend The Sales Floor.





Video testimonials
You built a moving company. Not a job that requires you to answer the phone 24/7.
As a moving company grows, the owner shouldn’t still be responsible for every lead, every quote, every follow-up, every customer complaint, every claim and every new hire. But building an entire office team is expensive — and managing it becomes another job. That’s where The Sales Floor comes in. We plug directly into your moving company and help operate the parts of the business that happen before, during and after the move.
You’re the closer
The owner stuck on every call while the business waits on you.Leads & follow-up leak
Leads get a quote and disappear into the CRM. No process owns them.Hiring & claims pile up
Recruiting eats the week and customer issues land on the owner’s desk.One partner. Four departments.
Sales · Customer Service · Recruiting · Claims — operating as an extension of your moving company.
- Inbound sales calls
- Outbound sales calls
- New web leads
- Lead qualification
- Inventory collection over the phone
- Virtual estimates
- Scheduling on-site estimates
- Accurate quoting
- CRM updates
- Follow-up
- Objection handling
- Booking moves
- Packing-service upsells
- Valuation-coverage upsells
And we actually follow up. New leads get 5–7 contact attempts, usually 1–2 per day until contact or the customer asks us to stop. After an estimate goes out, our process includes a minimum of 5 follow-up attempts. No lead should simply get a quote and disappear.
INQUIRE ABOUT SALES- Incoming customer calls
- Outbound customer calls
- Pre-move confirmation calls
- Customer questions
- Customer-service issues
- Feedback calls after moves
- Customer-satisfaction tracking
- Complaint intake
- Complaint follow-up
- Work with operations to resolve
- Review / feedback opportunities
- CRM documentation
After a move we can collect feedback so ownership has actual data on satisfaction — instead of discovering a problem when a bad review appears online.
INQUIRE ABOUT CUSTOMER SERVICE- Movers
- Drivers
- Dispatchers
- Operations managers
- Sales representatives
- Customer-service reps
- Office staff
- Other positions required
We help source, screen and move candidates through the recruiting process, so management spends less time searching for people and more time choosing the right people.
INQUIRE ABOUT RECRUITING- Claim intake
- Documentation
- Customer communication
- Follow-up
- Internal ops communication
- Tracking outstanding claims
- Customer-service resolution
- Escalation per company policy
- Follow the claim to resolution
A structured claims process built for moving-company issues, run according to your policies, coverage and approval procedures.
INQUIRE ABOUT CLAIMSNever send another customer straight to voicemail.
Moving customers don’t only call Monday–Friday, 9–5. Neither should your phone coverage.
24/7 OVERFLOW ANSWERING
If the primary team can’t answer, calls roll into our overflow answering service rather than going directly to voicemail.
Whether you need us to operate a department or simply cover the gaps in your existing team, The Sales Floor can plug into your operation.
Your company. Our people behind it.
We don’t make your customers learn our business. We learn yours.
Before going live, our team learns your pricing, service areas, minimums, policies, CRM, scripts, phone systems, estimating, valuation options, packing, escalation, standards and brand voice.
- Pricing
- Service areas
- Minimums
- Policies
- CRM
- Sales scripts
- Phone systems
- Estimating procedures
- Valuation options
- Packing services
- Escalation procedures
- Customer-service standards
- Brand voice
We operate as an extension of your company. The customer experiences a consistent process whether they’re speaking with your internal team or The Sales Floor.
From overwhelmed to covered.
Inquire
Tell us about your moving company, revenue, current team and where you need help.
We learn your business
Your pricing, processes, scripts, CRM, policies and expectations.
We build the playbook
Workflows for sales, follow-up, customer service, recruiting and/or claims are set up around the services you use.
We go live
Our team begins operating as an extension of your moving company.
We track & improve
Performance, follow-up, bookings, customer feedback and KPIs are tracked so the process keeps improving.

Built by a moving company owner. Not a call-centre operator.
Tony built a moving company into a $5M+ annual operation in under four years — while building the systems needed to sell, recruit, service customers and scale. The Sales Floor wasn’t created by someone who studied moving companies from the outside. It was built from systems developed while actually operating and scaling a moving company.
See what The Sales Floor actually does.
Tony — founder of The Sales Floor. 60 seconds on how we get it done.
You don’t just get people. You get the playbook.
The Sales Floor helps improve the systems behind the work we perform.
Systems
Sales scripts, follow-up systems, CRM processes, sales KPIs.Service
Customer-service processes, review/feedback systems, performance reporting.Back office
Recruiting processes, claims workflows.Get an operator in your marketing meetings too.
As part of the partnership, Tony can step in as a fractional CMO / strategic marketing resource to help you understand what’s generating revenue and where marketing dollars go.
Marketing
Monthly reviews, marketing ROI, lead-source analysis, cost-per-lead, booking/conversion review.Strategy
Offer strategy, local market positioning, review strategy, referral opportunities, marketing accountability.The link
Marketing generates the lead. Our sales floor helps turn it into revenue.Don’t take our word for it.
You could build all of this yourself. Or plug into a system already built for movers.
| BUILD In-House | Generic VA / Call Centre | THE SALES FLOOR | |
|---|---|---|---|
| Moving-industry experience | Depends | No | Yes |
| Sales follow-up process | Build it | Depends | Yes |
| 7-day coverage | More staffing | Depends | Yes |
| 24/7 overflow answering | Additional service | Depends | Yes |
| CRM integration | Yes | Depends | Yes |
| Virtual estimates | Train internally | Usually no | Yes |
| Customer service | Additional staff | Maybe | Yes |
| Recruiting | Additional staff | No | Yes |
| Claims process | Build internally | No | Yes |
| Sales upsells | Train internally | Depends | Yes |
| Marketing strategy | Owner / agency | No | Included support |
| Moving-company operator behind the system | No | No | Yes |
No long-term contracts. We win when you win.
For applicable sales services, our compensation can be structured around a percentage of the jobs we book. Pricing isn’t the focus — getting you out from behind the phone is.
Built for moving companies ready for the next level.
Our primary target is an established moving company doing $1M+ in annual revenue. If you’ve built a successful moving company but find yourself or your managers still buried in phones, estimates, follow-up, hiring, customer issues and claims — The Sales Floor was built for you.
You bring the trucks, crews and reputation. We’ll help build the infrastructure behind them.
Questions moving-company owners ask
Can I use The Sales Floor if I already have salespeople?
Yes. We can complement an existing team, handle overflow, extend coverage, or take responsibility for specific parts of the sales/customer-service process.
Can you cover evenings and weekends?
Yes. We offer seven-day coverage, including weekend and extended-hours support.
Are calls answered 24/7?
Our primary sales/customer-service operation provides seven-day coverage. We also have a 24/7 overflow answering solution, so calls don’t need to go directly to voicemail when the primary team is unavailable.
Do I have to use all four services?
No. Companies can use the services that make sense for their operation.
Can you work inside our CRM?
Yes. Our goal is to operate inside the client’s existing workflow and keep customer and lead information properly documented.
How much do you charge?
Pricing depends on the services and structure required. We do not require long-term contracts, and applicable sales arrangements can be performance-based around booked jobs.
Can you follow our existing scripts?
Yes. We can work with existing scripts/processes and help establish consistent procedures where needed.
Can you recruit more than movers?
Yes. We can recruit movers, drivers, salespeople, dispatchers, operations managers, office staff and other roles.
Do you handle claims?
Yes. We can follow an established claims workflow, handle communication/documentation, and coordinate with the client’s team according to their policies and approval process.
What would you take off your plate first?
Sales? Customer Service? Recruiting? Claims? Or all four? The Sales Floor gives growing moving companies the people, systems and accountability to build a business that doesn’t depend on the owner answering every phone call.
Tell us about your moving company.
A short form. We’ll take it from there — no calendar booking, just a conversation about where you need help.